Illustration for communities and economy

Outcome 1: Vibrant communities and prosperous economy following COVID-19

As well as building on a strong visitor economy, we need to enable a diverse range of employment opportunities as part of the COVID-19 recovery, capitalising on Cumbria’s attractiveness as a place to live and work. The Local Industrial Strategy also highlights the urgent need to attract skilled labour to Cumbria, especially those who have completed University or higher education and would like to return to the area to live and work.

Our communities are ageing and this will present pressure on rural services and the sustainability of our settlements. Across Cumbria there is an urgent need to attract and retain young people to visit, live and work but in some communities in the Lake District over half the housing stock is being used as second or holiday homes meaning many young people and working families cannot afford to buy open market homes.

What are we trying to achieve?

  1. We will increase the number of permanent residents and the share of the resident population that is of working age.
  2. We will support the Lake District’s economic recovery from Covid-19.
  3. We will increase private financing in natural capital and green growth to create more jobs and enhance the natural environment.
  4. We will increase digital infrastructure coverage to grow a resilient, more diverse and sustainable economy.
  5. We will reduce carbon emissions and improve climate change resilience in our resident communities and businesses.

A further description of the intentions for the agricultural economy is in the farming and forestry, nature recovery and climate change outcome. The combination all these intentions will help to sustain and grow a diverse and resilient economy for the benefit of our communities and environment.

Key transformative actions to achieve our ambitions

VCPE.act.1

Manage the impact of second homes and short-term holiday lets in the Lake District by:

  1. Implement the introduction of a registration system and database for short-term holiday lets, when announced.
  2. Implement planning land-use changes related to short-term holiday lets, when announced.
  3. Post-general election, work with other groups to lobby government to further control short-term holiday lets and second homes.
  4. Support Westmorland & Furness and Cumberland councils to use    mechanisms to encourage the conversion of second homes to residential dwellings.

VCPE.act.2

Secure the delivery of key projects within the Windermere Gateway area including:

  1. Securing Homes England and Westmorland and Furness Council funding to support the Windermere Gateway development by December 2024.
  2. Delivery of enabling highway improvements and access infrastructure by March 2026.
  3. Further the delivery of housing and employment sites by:
    • Securing a planning application for affordable and local needs homes (in line with land allocation CSE01M, Land at Orrest Head Farm, Windermere) by December 2024 (outline planning application).
    • Securing a planning application for employment space (in line with land allocation CSE01M, Land at Orrest Head Farm, Windermere) by December 2024 (outline planning application).
  4. Seek funding to deliver the Windermere railway line improvements and Windermere Station improvements by December 2024.

VCPE.act.3

By March 2025 agree a long-term plan for transformational change to visitor management in Wasdale and Ullswater Valleys.

VCPE.act.4

Lobby transport operators and infrastructure providers to help connect people with jobs in rural areas they couldn’t otherwise take through the provision of an effective and innovative rural bus service.

VCPE.act.5

To maximise the opportunities presented by the Project Gigabit Cumbria pilot project to connect gigabit capable broadband in hard- to-reach premises in the Lake District.

VCPE.act.6

The Lake District National Park contains some of the most challenging to reach properties in the UK: we will work with suppliers, communities and the UK Government to look at opportunities and policies to support improved broadband connectivity to ensure that no one and no place is left behind.

VCPE.act.7

Monitor 4G coverage in the National Park as the Shared Rural Network delivers and assess whether further intervention is required so that no-one and no place is left behind.

VCPE.act.8

Support local authorities in the development of Cumbria’s climate change adaption plan round four by December 2024.

VCPE.act.9

Work with the Cumbria Rural Housing Enabler Service to bring forward Lake District National Park Authority site allocations by March 2026.

VCPE.act.10

Proactively promote energy efficiency, sustainable building measures/ retrofit options for homeowners and businesses, with a particular focus on traditionally constructed buildings, including a presumption against demolition.

A number of additional actions we aim to deliver are identified in the list showing how we will deliver the Sustainable Development Goals.

Background information is available for this key challenge.

Our measures of success include:

  • No net increase in homes used as a second home in those areas where 25 per cent of the housing stock is not used as permanent residential.
  • Delivery of affordable housing in all Districts in the National Park for social rent.
  • Access the broadband as close to 100 per cent as possible.
  • Core areas of nature recovery will cover at least 10% of the National Park by 2025.

Research priority

  • How do we attract and retain young adults to live in the Lake District National Park?

More information can be found in the research framework section.

  • Family at Windermere - Cumbria Tourism

    Family at Windermere - Cumbria Tourism

  • Broadgate aerial - Adrian Naik / LDNPA

    Broadgate aerial - Adrian Naik / LDNPA

  • New housing in Staveley - Rob Allison / LDNPA

    New housing in Staveley - Rob Allison / LDNPA

  • Lakes Alive - Pete Carr

    Lake Alive - Pete Carr

  • Shopping in Keswick - Dave Willis / Cumbria Tourism

    Shopping in Keswick - Dave Willis / Cumbria Tourism

The other key challenges

This challenge does not operate in isolation, you may also be interested the four other key challenges: